Privacy policy

Archer Kitchen Privacy Policy

This Privacy Policy explains how Archer Kitchen ("we", "us" or "our") collects, uses, stores and protects your personal information when you visit our website, purchase products, subscribe to our emails or otherwise interact with us.

This Privacy Policy forms part of our Terms and Conditions and Cookie Policy. By using our website, you acknowledge that your personal information will be handled in accordance with this Privacy Policy.

Acceptance of this Privacy Policy

By using our website, you acknowledge that you have read and understood this Privacy Policy, together with our Cookie Policy and Terms and Conditions.

If you do not agree with these terms, you should stop using our website immediately. If you have previously accepted non-essential cookies, you can withdraw your consent at any time through our cookie management tool or your browser settings.

Data Controller

Archer Kitchen is the data controller responsible for your personal information for the purposes of applicable data protection laws.

Archer Kitchen by Rebecca Archer

hello@archerkitchen.co.uk

www.archerkitchen.co.uk

 

 

1. Information We Collect

"Personal Information" means any information relating to an identified or identifiable individual.

Information you provide directly

You may provide us with personal information when you:

  • purchase digital products or other products through our website;

  • create an account;

  • subscribe to our email newsletter;

  • enter competitions or giveaways;

  • complete surveys;

  • download free resources;

  • contact us through our contact page or by email

This information may include your name, email address, phone number, billing address and any other information you choose to provide. Payments are securely processed by Shopify Payments and other payment providers within Shopify. Archer Kitchen does not receive or store full payment card details.

If you create a customer account, we will store your account details, order history and account preferences so that you can manage your purchases and access your digital products.

Information collected automatically

When you visit our website, we automatically collect certain technical information using cookies and similar technologies, including:

  • IP address;

  • browser type;

  • operating system;

  • device information;

  • pages visited;

  • referring website;

  • time spent on our website;

  • products viewed;

  • purchases and website interactions.

This information helps us improve our website, understand how visitors use it and measure the effectiveness of our marketing.

 

2. How We Use Your Information

We use your Personal Information for a variety of legitimate business purposes, including:

  • processing and fulfilling orders;

  • providing access to purchased digital products and managing downloads;

  • administering refunds, exchanges and customer support relating to purchases;

  • responding to enquiries and customer service requests;

  • personalising your experience on our website;

  • administering competitions and promotions;

  • sending newsletters and marketing communications where you have consented;

  • carrying out market research;

  • improving our products, services and website;

  • preventing fraud and protecting our business;

  • complying with legal and regulatory obligations;

  • establishing, exercising or defending legal claims.

Digital Product Delivery

Digital purchases may require us to store download history, order information and access records to prevent fraud, manage licence usage and provide customer support.

 

3. Advertising, Analytics and Third-Party Technologies

We use a number of trusted third-party services to help us understand how visitors use our website, measure advertising performance and improve our marketing. Where required by law, these technologies are only activated after you have provided consent through our cookie management tool.

These services include:

  • Google Analytics;

  • Google Ads, including conversion tracking and remarketing;

  • Meta Business Tools, including the Meta Pixel, Advanced Matching and the Conversions API.

  • Pinterest Ads;

  • TikTok Ads;

  • Microsoft Advertising.

We may use remarketing technologies to display advertisements to users who have previously visited our website or interacted with our content.

We also use Consentmo GDPR to manage visitor consent preferences, cookie categorisation and privacy compliance within our Shopify store.

We may also use trusted Shopify applications and integrations to operate our website and provide services including digital product delivery, website design, customer account management, content management, security, consent management and other ecommerce functionality. These providers only receive the information necessary to perform their services.

Where permitted by law, we may securely share encrypted or hashed customer information with advertising partners to measure campaign performance and create relevant audiences for advertising.

These technologies may collect information including:

  • pages visited;

  • products viewed;

  • purchases completed;

  • browser and device information;

  • IP address;

  • actions taken on our website.

Where applicable, Shopify securely shares customer activity data with Meta using the Meta Pixel, Advanced Matching and the Conversions API to help us measure advertising performance, improve our marketing and better understand how customers interact with our website.

Customers can manage how Meta uses this information by changing their Off-Facebook Activity settings within their Facebook account.

Where required by law, we only use non-essential cookies and advertising technologies with your consent.

We may use information collected during checkout, including IP address, device information and transaction details, to detect fraudulent activity, prevent abuse of our services and protect our business.

 

4. Marketing Communications and Sponsored Content

With your permission, we may send you emails containing news, recipes, offers, product updates and promotional content relating to Archer Kitchen.

We may also send transactional emails relating to your purchases, receipts, downloads, customer account or customer support. These communications are necessary to fulfil our contract with you and are not marketing communications.

We use Mailchimp and Shopify to manage our email marketing communications, customer communications and related ecommerce functionality.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or by contacting us and we will be happy to help remove data for you upon request.

From time to time we may publish sponsored content or promotions with carefully selected partners. We will never share your Personal Information with advertisers or sponsors without your consent unless this is clearly explained as part of a competition or promotional campaign.

 

5. Affiliate Links

Archer Kitchen is a participant in the Amazon Services LLC Associates Program, an affiliate advertising programme designed to provide a means for websites to earn advertising fees by advertising and linking to Amazon.co.uk and other Amazon websites.

This means that we may earn a small commission if you purchase products through qualifying affiliate links, at no additional cost to you.

Our editorial opinions are always our own and affiliate relationships do not influence our recommendations.

 

6. Legal Basis for Processing

Depending on the circumstances, we process your Personal Information under one or more of the following lawful bases:

  • your consent;

  • where processing is necessary to fulfil a contract with you;

  • where processing is required to comply with a legal obligation;

  • where processing is necessary for our legitimate business interests, provided those interests do not override your rights and freedoms.

 

7. Cookies

Our website uses cookies and similar technologies for identification, website functionality, analytics, personalisation and advertising purposes.

Cookies help us to:

  • remember your preferences;

  • improve website performance;

  • understand how visitors use our website;

  • measure the effectiveness of advertising campaigns;

  • show more relevant advertising through platforms including Google and Meta.

By using our website and accepting our cookie preferences, you consent to the storing and accessing of cookies on your device in accordance with this Privacy Policy and our Cookie Policy. 

Where required by law, non-essential cookies will only be stored or accessed on your device where you have provided consent through our cookie management tool. You can withdraw or change your preferences at any time.

We use the Consentmo GDPR app on our Shopify store to manage cookie consent, visitor privacy preferences and compliance with applicable privacy laws. This allows visitors to accept, reject or customise non-essential cookies and update their preferences at any time.

Our cookie banner allows visitors to accept all cookies, reject non-essential cookies or manage their cookie preferences at any time.

You can manage or withdraw your cookie preferences at any time through your browser settings or our cookie management tools.

 

8. Information Security and Retention

The Internet is not a completely secure medium. While we take appropriate technical and organisational measures to protect your personal information, communications sent over the Internet cannot always be guaranteed as secure.

We adopt appropriate policies, procedures and technical safeguards to protect the personal information under our control from unauthorised access, misuse, disclosure, alteration, destruction or accidental loss.

All employees, contractors and third-party processors handling personal information on our behalf are required to keep it confidential.

We will retain your personal information only for as long as reasonably necessary to fulfil the purposes set out in this Privacy Policy, including providing our products and services, maintaining customer accounts, complying with legal, accounting and tax obligations, resolving disputes and enforcing our legal rights.

In certain circumstances we may retain information for longer where necessary to establish, exercise or defend legal claims or where we reasonably believe there may be a dispute relating to your dealings with us. 

Financial records may be retained for up to six years where required by tax or accounting legislation.

If we become aware of a personal data breach affecting your information, we will respond in accordance with applicable data protection laws and notify the relevant authorities and affected individuals where required.

 

9. To Whom Your Information May Be Disclosed

Your Personal Information may be shared, where necessary, with:

  • our employees and authorised contractors;

  • Shopify, which provides our ecommerce platform;

  • Payment providers including Shopify Payments, Shop Pay, Apple Pay, Google Pay and PayPal.

  • Mailchimp and other email marketing providers.

  • trusted Shopify applications and integrations used for digital product delivery, customer account management, consent management, website functionality, security and other ecommerce services;

  • website hosting providers;

  • IT support providers;

  • analytics providers including Google;

  • advertising partners including Meta, Pinterest, TikTok and Microsoft Ads;

  • professional advisers including accountants, auditors and legal advisers;

  • government bodies, regulators and law enforcement agencies where required by law;

  • any successor in title to our business or a prospective purchaser of our business or assets.

All third-party providers are required to process your information securely and only for the purposes for which it has been shared.

 

10. Transferring Information Globally

Due to the global nature of the Internet and the services we use, your personal information may be transferred to countries outside the United Kingdom and the European Economic Area ("EEA").

Some countries may not provide the same legal protections as those available within the UK or EEA. Where we transfer personal information internationally, we take appropriate safeguards to protect it, including recognised contractual protections such as the UK International Data Transfer Agreement, Standard Contractual Clauses or other recognised legal mechanisms where appropriate.

You may contact us if you would like further information about the safeguards we have put in place.

These providers may include Shopify, Mailchimp, Google, Meta and other technology partners that operate internationally.

 

11. Use of Personal Information Submitted to Other Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of these websites, even where you accessed them through links from our website.

We encourage you to review the privacy policy of every website you visit.

 

12. Your Rights in Relation to Your Information

Subject to applicable data protection laws, you have the right to:

  • request access to your personal information;

  • request correction of inaccurate information;

  • request deletion of your information where appropriate;

  • request restriction of processing in certain circumstances;

  • object to processing based on legitimate interests;

  • request the transfer of your information to another organisation where applicable;

  • withdraw your consent at any time where processing relies on consent;

  • request changes to how we contact you for marketing purposes.

Before fulfilling certain requests, we may ask for additional information to verify your identity.

Where permitted by law, we reserve the right to charge a reasonable administrative fee for requests that are manifestly unfounded or excessive.

If we cannot fully comply with your request, we will explain why.

If you are dissatisfied with how we have handled your personal information, you have the right to lodge a complaint with the Information Commissioner's Office (ICO). We would, however, appreciate the opportunity to address your concerns before you contact the ICO.

Residents of certain jurisdictions, including California, may have additional privacy rights under local laws. Where applicable, we will honour those rights in accordance with the relevant legislation.


13. Children's Privacy

Our website and services are not intended for children. We do not knowingly collect personal information from anyone below the age at which they can lawfully provide consent under applicable data protection laws. If you believe that a child has provided us with personal information, please contact us so that we can remove it.


14. Changes to this Privacy Policy

We may amend this Privacy Policy from time to time to reflect changes in legal requirements, our business practices or the services we provide.

Any updates will be published on this page and will take effect immediately unless otherwise stated.

We recommend that you check this page regularly to ensure you are familiar with the latest version of this Privacy Policy.

15. Automated Decision Making

We do not use your personal information to make solely automated decisions that have legal or similarly significant effects on you.